Mac’s speaking/training clients

Who hires me as a marketing speaker/trainer?

 M.H. (Mac) McIntosh

My speaking and training clients range from companies and institutions, to industry or professional associations, to publishers or government agencies.

The people at those organizations who put me to work include meeting planners, CEOs, Presidents and VPs, Directors or Managers of Sales, Business Development, Marketing and Marketing Communications.

They hire me to deliver webinars, seminars, workshops, or breakout sessions for their management, marketing and sales people and resellers.

Topics

My marketing speaking topics focus on using marketing to drive demand or increase sales for leading national and international companies or institutions who sell products or services to other businesses, institutions, or the government. Their products and services are:

  • “Considered purchases” or “big ticket” items involving longer sales cycles, multiple decision-makers and/or senior management approval
  • “Designed-in” or “specified” by engineers, designers and architects
  • “Complex” products and services affecting the entire enterprise or multiple departments and job functions

In general, my clients’ products and services are:

  • Sold to corporate management (e.g., financial software, sales and marketing software, e-commerce software and professional services)
  • Designed-in (e.g., mechanical, electronic and architectural)
  • Engineering-related (e.g., design and test equipment and software or components)
  • Healthcare & medical (e.g., equipment and consumables sold to hospitals, doctors’ offices, surgical centers, physical therapists & nursing homes)
  • Information technology (e.g., computers, networking and telecommunications hardware/software and programming tools)
  • Manufacturing (e.g., machine tools, material handling, factory automation, process control)
  • Research (e.g., research and clinical laboratory equipment, instrumentation and supplies)

Sample speaking topics

I cover a wide range of topics including content marketing, lead generation/nurturing/qualification and follow-up, relationship marketing, digital marketing, direct marketing, email marketing, event marketing, telemarketing, public relations, search engine optimization and social media marketing.

Interested in learning more?

Either way, I will make every effort to get back to you within one business day.

Yes, I’m interested in learning more

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Mac, you are an astonishing speaker. After two days and 13 other sessions, our Summit attendees were drooping. You cheerfully trooped out, shared seri...

Anne Holland

Past Publisher, MarketingSherpa.com
When I bring an idea to Mac, he makes it better– he ensures the content is relevant to the audience, and delivers in a highly effective manner. Our ...

Anne Decker Wangthamkua

Director of Channel Marketing, Avalara
You were absolutely outstanding! Really! You were a tremendous hit with our audience and we were very fortunate to have you as our closing keynote spe...

Bob Cargill

Past President and NEDMA ’06 Conference Co-Chair, New England Direct Marketing Association
Mac’s webinar provided our sales channel with cost-effective, time-efficient methods to generate more leads immediately. He has been a guest spea...

Deb Carpenter-Beck

Marketing Director, Sage Software
It’s been an absolute pleasure working with Mac. He has helped in the enablement of our partners by teaching them how to use marketing to drive lead...

Sonja Maxwell

Partner Development Manager, Microsoft
We’re just starting to get serious about marketing, so the timing of Mac’s course was perfect. His practical, real world experience for driving sa...

Andrew Steane

Director, Marketing & Alliances, imason inc.
Mac has spoken to our sales and marketing executives on four occasions. He combines an extensive knowledge of sales and marketing issues with excellen...

Michael Duff

Executive Director, Analytical & Life Science Systems Association
Mac’s in-depth knowledge of our industry allowed him to tailor fit a presentation that directly spoke to the day-to-day marketing challenges facing ...

Gina Mead

Product Marketing, Sage Software
Mac, you will be gratified to know that everyone at your seminar came up to me afterward and said not only how useful and educative the session was fo...

Robert K. Dagger

CEO, The Harlequin Group
We are always looking for presenters like Mac McIntosh. The consummate professional, Mac has never let me down. Not the first time that I used him in ...

Cynthia Esher

President, MCAA
Mac’s program enhanced our publication’s credibility in our market as he showed our advertisers how to get the most bang for their advertising buc...

Lawrence R. Coutts

Publisher, Nephrology News & Issues