Business-to-business sales lead tips and tactics: use these four tips to establish winning sales relationships with prospects. As a sales and marketing consultant who specializes in B2B sales leads, I’ve had the opportunity to personally review dozens of research studies about inquiry handling, inquiries and sales leads. All the research points to the same conclusion […]
M. H. "Mac" McIntosh is described by many as one of America's leading business-to-business sales and marketing consultants and marketing speakers. He is president of Mac McIntosh Incorporated, a marketing consulting firm specializing in helping companies get more high-quality sales leads and turn them into sales.