Do you need more qualified sales leads? You’ve come to the right place. Consulting for companies in the Boston, MA metro area, Massachusetts, and international.
Generate more qualified business-to-business sales leads
Do your salespeople, reps, resellers and distributors need more qualified business-to-business sales leads? When it comes generating inquiries and turning them into qualified business-to-business sales leads, I know what works and what doesn’t. So I can help you maximize the number of qualified business-to-business sales leads you generate while staying within your budget.
If sales leads are important to your company’s success, I’m well qualified to assist you. In fact, a majority of the work I do for my clients involves sales lead generation and management.
Convert more leads into sales
Nearly one-in-four inquiries or sales leads results in a sale within six months for someone. Yet many sales people believe business-to-business sales leads are not worth following up on. I’ll help you turn more of your inquiries and leads into sales by assisting you in designing, developing, and implementing or improving your inquiry handling, response management and business-to-business sales leads management processes.
Track, measure, and increase your ROI
Give management hard facts rather than educated guesses about your B-to-B sales and marketing results. My Accountability AssessmentsTM are designed to help you track the results of your marketing communications programs, determine ROI and justify to management that marcom investments are paying off in sales and new business. If you’re like other clients of mine, you might get a bigger budget, more staff, or even a promotion and a raise as a result.
Better sales lead management
Whether you call it sales lead management, inquiry handling or response management, I can help you get the job done right, in-house or using outsourced service companies. I’ve helped more than 270 companies to design, develop or improve their B2B sales lead management programs.
My clients report that I saved them lots of time and money while helping them build or improve “closed loop” sales lead management programs designed to create a steady stream of qualified sales opportunities for their sales teams and channel partners.
Start with a Sales Lead Assessment™
If you want an objective look at your business-to-business sales lead programs, consider a Sales Lead Assessment. I’ll audit and analyze your entire business-to-business sales leads process: lead generation; inquiry handling or response management; nurturing of prospects; identifying qualified sales; and “closing the loop” by tracking results. Then I’ll recommend practical, proven, cost-effective strategies and techniques for leveraging what’s working and improving what’s not working.
Contact Mac for a Free Decision Maker Kit
M. H. "Mac" McIntosh is described by many as one of America's leading business-to-business sales and marketing consultants and marketing speakers. He is president of Mac McIntosh Incorporated, a marketing consulting firm specializing in helping companies get more high-quality sales leads and turn them into sales. More about Mac...